Who Owns Your Business Contacts?
Who owns the professional contacts you’ve made once you’ve left a job? Small business expert Susan Solovic discusses what employees and employers need to know. Photo: AP
You Must Be Careful When You Use Social Media in Hiring
If you said TMI a generation ago, everyone would have known you were talking about Three Mile Island. Use the same acronym today and everyone knows you’re referring to “too much information” – and too much information is what small business owners can get when they turn to social media in the hiring process. There […]
How to Get Your Social Media Lineup Just Right
The social media world is becoming more like Baskin Robbins everyday. While there aren’t 31 flavors yet, it wouldn’t surprise me if we got to that point pretty soon. That’s fine for users, but it can be confusing for small business marketers. I remember ballpark vendors at the entry gates shouting, “You can’t tell the […]
How To Wean Millennials from an Emoticon Mentality
We call it social media, but is it stripping our youth of true social skills and will that be a handicap for their career success? Despite the prevalence of ecommerce and communicating through email, text messages, and online forums, important business depends on the spoken word. Further, sales and marketing professionals understand the critical nature of […]
Can You Punish Employees for Things They Say on Facebook?
“I run a small advertising agency with about 10 employees. Given the nature of our work, our employees spend much of their time online, especially on the social media websites including Facebook, Twitter, and LinkedIn. We have found these websites a tremendous source of revenue, as all of our clients are looking to develop advertising […]