I don’t know about you, but I have to have a cup of coffee every morning. And actually, according to the Mayo Clinic, a cup of java in the morning is a good thing. Caffeine does wonders to wake the mind and jump-start your day. It certainly works for me.
October 21, 2011 (St. Louis) In just two days after its release, Susan Wilson Solovic’s latest book, It’s Your Biz: The Complete Guide to Becoming Your Own Boss, with Ellen Kadin, has reached number 3 on the coveted New York Times Best Seller List and number 4 on the USA Today Best Seller List.
When you think of the great inventors, you probably think of people such as Benjamin Franklin, Alexander Graham Bell and even Steve Jobs — people who have brought entirely new concepts to the market. But great ideas and innovations don’t have to change the world. Sometimes the best new product opportunities start with small improvements in existing concepts. For example, Pam Moore improved on the standard ice tray after trying to get ice cubes into narrow openings of sport bottles for her son’s soccer games. So Moore enhanced ice trays with a cylinder design creating “Ice Tubes” to fit perfectly into most bottles! Millions of Ice Tubes are now in kitchens around the world.
Business jargon. Some people think it makes them sound important or intelligent, while others use to “fit in.” Not only is it boring, but it can also make people think you are lying. Research from New York University and the University of Basel in Switzerland shows that if you want people to trust you use plain old simple English — not a bunch of business buzz words.
One of the things I love about what I do, is getting to meet amazing, successful business owners from across America. So I decided to start profiling some of these “FOS” — Friends of Susan — so you can meet them too. My first FOS blog post takes us to the West Coast.