By Matt Banner You already know about the excellent capabilities of a WordPress site, but what about all of those plugins? WordPress plugins play a critical role in the success of your website – as well as the functionality. Whether you are just setting up a new website or refining your existing one, do not discount […]
By Ray Manley Someone said to be quite wise once wrote, “There is nothing new under the sun.” Those of us who search for blog ideas can (painfully) relate to that. Are you running out of ideas for your blog? Wondering what the hell you’re going to post tomorrow? Hey, it comes with the territory, […]
Why stand behind all your sales with a zero-risk promise or money-back guarantee? There are a few answers to that question, but the most important one is this: Zero-risk promises and money-back guarantees build trust. Trust is the single most important element required for building a long-term relationship with a customer or client. Trust is […]
Measure twice, cut once. That guidance works in blogging and article writing just as well as it works in carpentry. Below is a 16-point checklist against which you should “measure” every piece of content you publish online. (And honestly, most of the points apply to print pieces as well.) Study the list, print it out, […]
I recently shared five highly actionable, but mostly unrelated, tips with you in this space. Today I want to elaborate on one of those tips. I suggested that you could create a stream of passive income your blog by adding some up-sell items. The general principle is that you write an informative blog on a […]