It was a big deal earlier this year when Twitter doubled the allowable length of a tweet from 140 characters to 280 characters. But when Google doubled the length of meta descriptions from 160 to 320 characters at about the same time, the news flew under the radar – yet that change could be far […]
There’s a good chance that by the time you get to about here in this sentence, you’ll have lost interest in what I’m saying. Was I right? Well, for those of you who are still with me, the lesson here is that we all have shortened attention spans today and this is especially evident when immersed […]
Wouldn’t it be a great trick if you could turn one blog post into 10 blog posts? Using a gallery post can accomplish something quite similar to that kind of magic. I know that you’ve seen these posts. They are most often used to show you the pictures of 10 child stars and how they […]
For anyone tasked with the care and feeding of a blog, the single biggest problem in the long run is brainstorming worthy topics. Further, in the perfect world, the topics you cover in your blog would coincide with the topics people are investigating on the Internet. When those two areas overlap, you increase your ability […]
How do you answer these questions: Are you packing your blogs with keywords or painstakingly trying to get your percentage of keywords exactly right? Are you trying to make sure that the first sentence of your articles contains your keyword? Are you plugging your keyword into your headlines? If you answer “yes” to one or […]