One of the easiest ways to gain Twitter followers on autopilot is to establish a free Paper.li publication that centers around your interest area. When you first create your newspaper – which publishes each day – you have options on where it should draw the articles that it features. If you select Twitter and some […]
Leveraging a consistent 1-percent edge to outpace the competition means taking advantage of every opportunity you have to further your small business. And in your social media accounts, this requires you to use every tool at hand and one of those tools is your cover photo or cover art. I’ve grabbed some Twitter cover art […]
I like how easy it is to get to Twitter analytics and get some quick overviews of what has worked and what has bombed. Discovering your top tweets, top mentions, top followers, top media tweets, and the like is all summed up for you. However, I’ve always wanted to know the most productive time of […]
Editor’s Note: This post is sponsored by Staples. All the comments and opinions are my own. Let me give you some bedrock business principles and share a couple of corollaries: * If you can’t measure it you can’t control it, and * If you can’t control it, you can’t grow it. Those are simple enough […]
Before we start talking about how to find the best hashtags, let’s do a little review of what exactly hashtags are – this is for those of you who aren’t exactly social media gurus; the rest of you can feel free to skip over. A hashtag is just a way of labelling and finding social […]