My crystal ball is a little foggy on where the Snapchat stock price will be in the coming years after its impressive IPO. But, I do know that whether it’s up or down, many small businesses should be investing a concerted marketing effort on Snapchat. This week’s collection of curated content has a great article […]
Do I need to start publishing a video version of this compilation? With all the attention this week’s articles give to video marketing, it seems I might need to go that route. Leadership, management, and productivity This is just cool: RUKI’s product planner. Enter details about what you want to manufacture and it gives you […]
I’ve featured small business blog advice on several topics over the years, such as: How to find topics to write on, Why a small business blog is important. How to best design your blog, and How to build your blog using WordPress. Today, I want to look at your small business blog content from a […]
By Tiffany Rowe As a small-business owner, you know that you can’t compete with large corporations on many fronts. They have much bigger budgets than you have at your disposal, plus larger teams of people working within their organizations, and typically a more well-established brand name. Now, while there are actually plenty of advantages to […]
When I talk to small business owners, they often tell me that they are “doing” social media marketing. I’m glad they are, but the way they explain what their process is, tells me that they don’t have the kind of focus they need and that only comes when you define a social media marketing campaign. […]