Here are more highlights from my conversation with Randye Spina, small business marketing expert and author of the book “Affordable Marketing Solutions: Proven Techniques to Profitably Market Your Small Business” (www.myaffordablemarketing.com): Signage. RANDYE: A while ago I saw a very expensive four-color standalone sign for a Mexican restaurant at a bus stop. The sign said […]
I’ve been writing customer service articles for over 25 years and always appreciate comments and stories that come from our readers. Jacques De Villiers responded to one of the articles, which was about shifting your vocabulary. The concept was if we called our customers something other than customers, how could that change the mood, feeling and even […]
In last week’s column, I wrote about some of the recent tax law changes that you will have to deal with when filling out your tax return for the year. Is there anything you can do to minimize the impact of these changes? The short answer is “yes, maybe”. Here are six things small business […]
Watch the latest video at video.foxbusiness.com Small business expert Susan Solovic, employment attorney Bill Frumkin and FBN’s Dennis Kneale weigh in on Target’s decision to not ask applicants about their criminal past on the company’s application.
2013 has been a big year for taxes. The “fiscal cliff” deal boosted the top federal income tax rate to 39.6%; “Obamacare” added new taxes on top earners; and dozens of state and local governments raised their taxes, too. Congress will finish 2013 even more divided than it began, which will probably protect us from new taxes next year. […]