Let me give you two critical facts about back-to-school purchases: The back-to-school retail shopping season is topped only by the holiday shopping season in total sales, and The back-to-school shopping season is starting earlier every year. The first statistic above is simply a fact, but the second one could use a little explanation. If you’ve […]
This week we have one expert touting Pinterest, another singing the praises of Instagram, and yet another sold on LinkedIn selling. Apparently our strength is our diversity! I also think you’ll enjoy the public speaking insights we’ve collected. Leadership, management, and productivity No joke: A little humor in your public speaking goes a long way. […]
Networking for elevating the authority of your business or for sales and marketing purposes is a common practice. But those aren’t the only reasons to network. Considering the critical role technology plays in any business today, networking to improve your understanding of technology and to make professional contacts in the greater tech community can be […]
He’s an account executive for an Internet marketing company sitting in Starbucks cold calling small business prospects. Most of those he calls aren’t interested, don’t have the time to talk, or don’t need his service. But after about seven or eight “misses” he connects to someone who is willing to talk to him. He asks […]
Have you noticed how much information you get about many of the products that are being sold on Amazon? Sometimes when I just want to find out more about something, I go there first because often I’ll be able to answer all the questions I have about an item. However, the benefits of these detailed […]